LensCrafters Continues ‘Dedicated to Everyday Excellence’ Campaign in 2026 With Award Winning Anisha Haji, OD

Published on January 9, 2026
NEW YORK—LensCrafters, part of EssilorLuxottica and one of the largest optical retailers in North America, has announced the continuation of its “Dedicated to Everyday Excellence” campaign in collaboration with Anisha Haji, OD, a LensCrafters independent optometrist. Launched in 2025, this 360-degree omnichannel initiative celebrates professionals whose expertise, trust and commitment define their fields and brings their stories to life through immersive digital experiences in LensCrafters stores, on LensCrafters.com and across the brand's marketing channels, the company said.
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