The McGee Group and Vera Bradley Announce Multi-Year Eyewear Licensing Renewal

Published on February 11, 2026
MARIETTA, Ga.—The McGee Group has announced the renewal of its exclusive global licensing agreement with Vera Bradley, the American bag, luggage and lifestyle brand. This renewed agreement extends into the 2030s, building upon a successful relationship between The McGee Group and Vera Bradley that began in 2005, the companies said. Over the past two decades, the two companies have collaborated to create “top quality and stylish frames that reflect Vera Bradley’s signature patterns, vibrant colors and product excellence,” according to the announcement.
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