Dave Brown, IDOC President and CEO, Speaks to Brand Refresh, Investor Support, and What’s in the Pipeline

NEWARK, N.J.—Well into a successful rebrand that kicked off in late 2025, and fresh off the launch of an exclusive line of contact lenses, IDOC, with its CEO and president Dave Brown at the helm, has had a busy year so far. Vision Monday recently had the opportunity to talk with Brown, who first joined the organization in 2014, as part of its VM Conversations interview series. An alliance of independent U.S. optometrists, IDOC was founded in 1999 and has since grown to more than 3,200 member practices in the U.S. and is part of a global community of more than 7,000 owners.