New Contact Lens Institute Report Examines Why Consumers Search Online for Contact Lens Information
Published on June 23, 2025
WASHINGTON, D.C.—Contact Lens Institute (CLI) has published a report titled Digital Discovery: Consumer Searches Reveal Contact Lens Realities, a comprehensive look at how and why people are seeking more information about these products online. The latest in CLI’s See Tomorrow initiative series, the 30-page report is available for free download or on-demand reading here. “Patients are posing questions about contact lenses to search engines, artificial intelligence (AI) platforms, and social channels that they may never raise in the exam chair,