Bausch + Lomb Combines Patient Voices and New Survey Insights to Combat Persistent Misconceptions About Dry Eye

VAUGHAN, Ontario—Global eye health company Bausch + Lomb Corporation (NYSE/TSX: BLCO), announced the launch of its Eyes Tell the Story: The Impact of Dry Eye campaign, which aims to educate people about dry eye through personal stories, compelling imagery and new survey data that encourages patients with symptoms to speak with their eye doctor to find relief. Eyes Tell the Story builds upon Know Your Dry Eye, an educational campaign launched in 2024 that featured data and insights from the company’s first State of Dry Eye survey, which showed the majority of Americans may not know that their eye symptoms are associated with eye dryness, despite the growing prevalence of dry eye, the company said.