Eyemart Express' 10th Annual Stand Up to Cancer Fundraiser Champions Cancer Research

DALLAS—National optical retailer Eyemart Express announced that its 10th annual fundraiser for the nonprofit Stand Up To Cancer (SU2C) is underway both online and in its 262 brick-and-mortar stores, with a goal of raising more than $1 million to support the organization’s mission to raise awareness and fund research to detect and treat cancers. For every pair of the 25 dedicated frames in the SU2C collection that are sold, the retailer noted, Eyemart Express and Visual Eyes Eyewear will donate $5, with a minimum guaranteed donation of $30,000. With inspirational names such as Brave, Advocate and Cure, the unisex frames feature an assortment of on-trend, colorful plastic styles in square shapes and traditional metal designs.