IAPB Launches Its 2025 World Sight Day Campaign

Published on July 7, 2025
LONDON—The International Agency for the Prevention of Blindness (IAPB), a global alliance for the eye health sector in the fight against avoidable sight loss, announced that it launched its 2025 World Sight Day campaign on July 1, 2025, urging the eyecare industry and other stakeholders to #LoveYourEyes. The event is scheduled to take place on Oct. 9, 2025, with a message for participants to prioritize eye health at individual, community and governmental levels worldwide. Building on the success of the last four years, the #LoveYourEyes campaign continues to remind everyone, everywhere to prioritize their own eye health, while calling for accessible, available and affordable eyecare for all.