Mido 2026 Registration for Visitors and Press Is Now Open, Award Applications Begin October 1

MILAN, Italy—Mido 2026, the global eyewear show taking place here January 31 to February 2 at Fiera Milano, Rho, has announced that registration is now open for both visitors and press, and applications for the Mido Awards 2026, which will take place during the show, will open October 1. Attendees and members of the press can complete dedicated registration forms on the show’s official website. Last year, the event drew about 42,000 participants from 168 countries over three days and hosted more than 400 accredited national and international journalists, the announcement said.