Safilo Group Inks Deal to Acquire SPY+ and Serengeti

Published on May 12, 2026
PADUA, Italy—Safilo Group announced yesterday that it has signed a share and asset purchase agreement (SAPA) with Bollé Brands for the acquisition of SPY+ and Serengeti. The news comes on the heels of an announcement from Safilo Group in April that it had signed an exclusivity agreement with Bollé Brands aimed at the acquisition of the two U.S. brands, which operate in the sports/outdoor and high-end eyewear segments. Safilo Group said this acquisition represents a further step in its strategy focused on the selective acquisition of brands capable of strengthening its positioning in “attractive and high-growth segments.”